What are Instagram Insights and why do they matter? With 500 million daily active users (DAU) on Instagram, it’s important to do what you can to keep your account growing, reaching your target audience and staying ahead of your competition. It’s vital to check the metrics...
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What is the purpose of a hashtag? Hashtags are a key element on many major social media platforms. They serve as a calling card, tying your content into a specific topic or topics and potentially attracting interest from users interested in the subject. From the users’ perspective,...
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What Are Instagram Live Rooms? Instagram has recently announced Instagram Live Rooms — a new way to go Live on Instagram with up to 3 other guests. With the introduction of Instagram Live Rooms, brands and content creators can reach new people, drive sales, and create a...
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Here’s what we know about Clubhouse, the audio-only, invite-only social media app that’s causing a stir amongst the social media giants. There’s a good chance that you’ve heard of the new app on the market - Clubhouse. Although, the chances are that you have not been...
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Social media can often feel like a huge guessing game. Not knowing what kind of content to post or how much of an impact your efforts are having can be frustrating....
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COVID-19. A word that has come to associate with it a feeling of dread, fear and a sense of unknowing. But amongst the negativity is a beacon of light for many businesses, and something which should be embraced - Over 92% of consumers think brands...
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Looking to improve your content marketing strategy? Visual content is becoming more and more important, and can often mean the difference between success and failure in a world focused on brand aesthetics and content. So why does visual content play such an important role? Well with...
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When it comes to running a small business, resources such as video marketing can often seem out of reach and costly, particularly if it is not a familiar territory for you to explore. The importance of utilising video within a business over the last two...
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With the rise in popularity of Facebook Messaging amongst users and businesses, it was only a matter of time before Facebook-owned WhatsApp announced the launch of their own messaging service, WhatsApp Business - a dedicated tool for brands. The shiny new app provides a range of...
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Our dedicated influencer team here at SNS have created a new way for brands to work with high profile influencers. With the technologies of Instagram ever expanding, there should be no surprise that their latest update is going to have savvy shoppers everywhere breathing a sigh...
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