The Brief:

Sweetzone appointed SNS to support their social media management and execute their digital content creation strategy.

Using our team of social media account managers and creatives we were able to support Sweetzone’s daily social media needs, which ranged from social media grid feed planning and community management to moodboarding and creating original, bespoke photography and video content.

Utilising our in-house photographers and videographers we were able to plan and execute bespoke content which gave Sweetzone a colourful and playful brand identity with an exciting and diverse social media feed- which sat perfectly with their target audience.

Sweetzone’s dedicated account manager was then able to utilise the content across their social media channels as well as allowing Sweetzone the assets for future uses.

The content was then amplified via our very own network of social media channels such as Men’s Fashion Magazine and The Fashion Hub, which reach over 4M followers combined as well as gifting sweets to influencers via our bi-monthly IGTV hampers.

The Results:

Within the first 6 months we created over 90 pieces of original content as well as an 7% increase in engagement and 412% in followers whilst reach has increased by 633%, profile views by 355% and website visits by 140%